Modernize Your Swimming Experience with GoSwim: The Video Share Data App for Coaches and Swimmers

The Evolution of GoSwim's iOS app

A Brief History

• GoSwim originated as an app called Lane Vision, marketed through Finis.
• It took about 5 years to develop the app to its current state, making it functional and user-friendly for the swimming market.

App Features and Capabilities

• The app's full AR capacity is still hidden. It hasn't been turned on yet due to data accuracy concerns.
• The data accuracy is about 90-95%, making it necessary to switch to a more manual solution.
• The app is now more manual, with the user clicking to the beat of the swimmers in the races. Now, the videos are automatically shareable, making it easier for coaches and swimmers to access and analyze data.

Business Relationship and Pricing

• GoSwim is now a partnership between Phineas and the developers.
• The app is available on a subscription basis, with special college plans and pricing.

Real-World Use Scenarios

• The app has been successfully used at Northwestern University, making it easier for coaches and swimmers to access and analyze race data.

Coach and Athlete Communication

• The app allows for seamless communication between coaches and swimmers, making it easier for athletes to add data and for coaches to analyze and provide feedback.

Developer Meetings and Future Plans

• The development team meets regularly to improve the app's functionality and add new features.
• The goal is to continue improving the app to make it user-friendly for all levels of swimmers and coaches.

Market Penetration and Long-Term Goals

• The goal is to have a widespread market penetration, with the app being used by a significant percentage of swim clubs, especially those with more members.
• The long-term goal is to contribute valuable data and insights to the sport of swimming, especially for young swimmers.

App Demonstration and Future Features

• The app allows for easy race recording and data analysis, with plans for additional features to improve accuracy and usability.
• The website also offers analytics and data visualization for coaches to track their swimmers' progress.

New Features and Enhancements

• The app now includes stroke cycle, tempo, distance per cycle, turn time, finish time, and swim velocity data.
• The app is designed to be user-friendly and can be easily used by athletes and parents to capture and analyze race data.

Conclusion

• GoSwim is continuously evolving to provide the best user experience for coaches and swimmers, with a focus on data accuracy, ease of use, and long-term benefits for the swimming community.